ONEY: The Smart Beta ETF That Deserves More Attention

  • ONEY's smart beta approach offers diversified sector allocation, strong dividend yield, and reduced concentration risk compared to larger, more popular dividend ETFs. Despite lower AUM and investor awareness, ONEY's post-pandemic performance demonstrates its potential, especially during cyclical rallies and defensive market phases. Current macro conditions may limit ONEY's near-term outperformance, but its defensive tilt should cushion against economic slowdowns and rate headwinds.