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Two Blokes Jun 11 -
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Powered by the Equifax Cloud\u2122 and Patented EFX.AI Capabilities, Optimal Path Gives Organizations a Powerful Tool to Help U.S. Consumers Advance Financial Health and Achieve Personalized Credit Score Goals ATLANTA , June 11, 2025 /PRNewswire/ -- Equifax \u00ae (NYSE: EFX) is leveraging the power of the Equifax Cloud\u2122 and patented EFX.AI capabilities to introduce the new Optimal Path\u2122 interactive score planner. Optimal Path is designed to help financial institutions, employers, benefits providers, and other organizations provide consumers with personalized, actionable credit score plans within their existing consumer financial health initiatives and platforms.