Nike: Moderate Upside Driven By Innovation And Pricing Power

  • I rate Nike a Buy, with a DCF-based target price of $63.32, reflecting a moderate 2.8% upside over five years. Nike's strong brand, innovation pipeline, and pricing power support mid-single-digit revenue growth and margin expansion through FY2029. My valuation model assumes conservative post-2025 growth, factoring in recent guidance misses and risks from tariffs and competition, but sees resilient demand.