Toyota 'Electrifies' Top-Selling RAV4 SUV, Paving Transition To Battery Power Amid Tariffs

  • Toyota faces significant headwinds from potential 25% U.S. auto tariffs, which could impact profitability and pricing for key models. The company is accelerating electrification, discontinuing gasoline RAV4s and launching improved BEVs with greater range and charging speed. Despite strong financials, Toyota's profitability is under pressure from tariffs and currency fluctuations, warranting caution for investors.