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Two Blokes Fri at 5:15 AM -
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Pernod Ricard's strong brand portfolio and global diversification provide resilience amid industry headwinds, including tariffs, shifting consumption, and economic uncertainty. The company is actively optimizing its portfolio, cutting costs, and focusing on premium brands to protect profitability and adapt to changing market dynamics. Valuation has normalized, with shares trading at fair levels based on conservative assumptions, while the dividend yield of 4.8% offers attractive income.