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Posted by
Two Blokes Jul 23 -
Filed in
Stock
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17 views
Applebee's and IHOP are showing early signs of a turnaround, with sequential improvements in traffic and same-store sales in Q2 FY 2025. Menu innovation and a renewed focus on value platforms, like the $9.99 Really Big Meal Deal, are driving better customer engagement and traffic growth. Applebee's outperformed market traffic in key states and nationwide, marking a sharp reversal from persistent declines over the past two years.
