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Posted by
Two Blokes 3 hours ago -
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Stock
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Deckers Outdoor combines UGG's consistent cash flow generation with HOKA's strong yet profitable growth, creating a formidable platform. With shares down over 50% and trading at 15.7x forward earnings, the market appears to be pricing in a significant HOKA's slowdown despite multiple growth levers. International expansion, product refresh cycle, and continued shift toward higher-margin DTC position HOKA to continue scaling profitably.
