Carrefour Turnaround - Private Label Precision And Atacadão Expansion

  • Carrefour is transforming into a higher-margin, omnichannel platform, leveraging private-label growth, and cost savings to boost profitability. The market undervalues Carrefour, ignoring its retail media potential, private-label expansion, and successful cost-saving programs, despite trading at a deep discount and offering a 9% yield. Risks include fierce price competition in Europe and FX volatility in Latin America, but operational improvements and new revenue streams support a positive outlook.