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Posted by
Two Blokes Jul 4 -
Filed in
Stock
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6 views
I am upgrading e.l.f. Beauty to a 'buy' with a price target of $160 per share, as management has addressed my key concerns and restored investor confidence. The Rhode acquisition is a major growth lever, strengthening e.l.f.'s Gen Z appeal and expanding its product and international reach. Plus, management has clearly outlined tariff mitigation strategies that include price increases, supply chain diversification, and international expansion to offset $50M in annualized costs.
