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Posted by
Two Blokes Jun 26 -
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Stock
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A potential deal between Apple Inc and AI startup Perplexity would mark a strategic shift for the iPhone maker, but analysts at Jefferies said the benefits are unclear and the move could be interpreted as a defensive response to rising regulatory pressure on its long-standing relationship with Google. Apple Inc (NASDAQ:AAPL, ETR:APC) is reportedly weighing either a partnership or full acquisition of Perplexity AI, a search engine startup recently valued at $14 billion.